May 04, 2016

The Brintlinger Foundation

About a month ago or so Throttle Down Speed Co. was asked to create something special for The Brintlinger Foundation. The Brintlinger Foundation was created to honor the lives of two very important people within the Flat Track community, Dave and Tyler Brintlinger. Without any hesitation, we took on this project to design a t-shirt that the Foundation could sell as an additional way to raise money. Despite the fact that the Brintlinger Foundation is fairly new, it has made great strides to raise money and pump that money back into the racer's pockets in the Flat Track racing scene. It's proving to be a truly great organization that is focusing its efforts into supporting riders of the sport that has been a love of mine for a lifetime. Needless to say, I wanted this design to be spot on. I wanted it to be something I would be extremely proud of, so I put a lot of time into the concept phase to get it right.

I began with a design of a vectorized colored image of two hands fist bumping based on the initial design direction from the Foundation. At first, I particularly liked it, however, when we received additional design direction to have one of the hands be wearing a glove, I knew the initial design did not quite hit the mark. I let the idea "simmer" as I tend to say, for a few days to visualize a strong design that could be easily transferred to a screen printed design. Eventually that idea was turned into a sketch on paper:



From there I took the drawing into Illustrator to convert the line work into vector shapes and paired it with the initial hand drawn text, "forever remember", that I had written when working on the first version of the idea. When adding the text I realized the image would be better flipped horizontally since the glove hand was larger than the bare hand as shown below.



Once it was all placed together I was happily surprised to see how it worked as a whole. The design was ready to be shown to the Brintlinger Foundation to see the response and if any additional revisions were to be made. The design was well received to say the least and is now currently being screen printed in brite blue like shown below.



I'm really looking forward to seeing these shirts help raise money for this positive organization that is benefitting the Flat Track community. It's an honor to be a small component of their fundraising efforts, and I look forward to seeing what else the organization brings to the dirt track world. Be sure to check out their Facebook and Instagram accounts to stay up to date with what the Brintlinger Foundation is up to next. And be sure to order your shirt either online or at the race track.

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